What the “Mojave Experiment” teaches us

Posted on August 8, 2008 by Kyle

Recently, Microsoft has rolled out a new advertising campaign for its Windows Vista operating system, dubbed the Mojave Experiment.  The idea behind the campaign was to see whether regular, everyday users who stated their extreme dislike of Vista, but who never actually used Vista themselves, would, in fact, find Vista appealing once they got their [...]

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Growing up – the video game industry’s move towards mass appeal

Posted on July 18, 2008 by Kyle

With E3 now over, it’s customary for people to declare one company a “winner” of the show.  However, this year, the winner isn’t Microsoft, Nintendo or Sony, the winner, or winners, are consumers, specifically, “casual” gamers.  If one thing was apparent during this year’s E3, it was that casual games have become big business in [...]

Filed under: Microsoft, Nintendo, PS3, Technology, Video Games, Wii, Xbox 360 | Tagged: , , , , , , , , , , , , , | 1 Comment »

Make Windows XP start faster

Posted on May 23, 2008 by Kyle

More often than not, if your computer seems to be starting slower than usual, it’s not a hardware problem, but rather a software problem.  Many of the programs that you install onto your computer automatically start up with Windows XP.  Most of the time you probably won’t even be using those programs, but they’re still [...]

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TektodoWeekly Episode 3

Posted on May 18, 2008 by Kyle

Microsoft and the OLPC team up, Philaedelphia loses its city-wide Wi-Fi, CNET Networks gets sold, Xbox 360 sales hit 10 million… and more. Download this episode (right click + Save Link As) Subscribe to TektodoWeekly in iTunes

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Is the console war over?

Posted on May 17, 2008 by Kyle

In a recent article, I discussed how U.S. sales of the Xbox 360 had reached 10 million and that Don Mattrick, head of the Xbox division at Microsoft, stated that “history has shown us that the first company to reach 10 million in console sales wins the generation battle.”  However, does there really have to [...]

Filed under: Microsoft, Nintendo, PS3, Technology, Video Games, Wii, Xbox 360 | Tagged: , , , , , , , , , , , , | 1 Comment »

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